This was last edition was completed in 2026.

How to create
Word-of-Mouth
Advertising

[ WoMA ] by House of 8grape
WoMA PDF

Marketing isn’t
rocket science.
It’s brain surgery.*


*What we mean by this ^
is that getting your business
on the lips and at the top
of people’s minds, is the
first order of business.


“Indeed, Word of Mouth is the primary factor behind 20 to 50 percent of all purchasing decisions.”
— McKinsey

[ WoMA] by Breuk Iversen (8grape)

Contact The House

We are known to chew an ear off.
> chomp, chomp <

See samples of recent work.

Marketing

isn’t rocket science.

It’s brain surgery.‍ ‍

See samples of recent work.

Socials

🗽 JUST IN CASE YOU KNOW SOMEONE THAT KNOWS SOMEONE. . Aloha, When we branded and promoted Williamsburg | Brooklyn back in 1999&ndash;2006 using 11211 Magazine, we didn&rsquo;t use standard psychology. In fact, we used the opposite ( reverse
🗽 The Strategic Reality . Most marketing models rely on standard psychology, which asks consumers what they want via surveys or focus groups. The problem? . TRUTH IS : Consumers do not know why they buy. . (Insert &ldquo; New Coke &ldquo; h
🗽 1. The Neurochemical&trade; . Designed as an immediate stabilization engine for struggling brands or underperforming campaigns. The Neurochemical&trade; deploys Four specific neurological frameworks (VAK, VALs, The 90-95% Rule, Phenomenology)
🗽 Se&ntilde;ores y se&ntilde;oras Nosotros tenemos m&aacute;s influencia con sus hijos que t&uacute; tiene, pero los queremos Creado y regado de Los Angeles, Juana&rsquo;s Addicci&oacute;n &ldquo; Save the complaints For a party conversation .&rdq
🗽 Farm people Book wavers, soul savers Love teachers Just lit to pop and nobody is gonna stop No one Will control no one but move on One come a day, the water will run No man will stand for things that he had done Hurrah And the water will run
🗽 One come a day, the water will run No man will stand for things that he had done Hurrah And the water will run Will run Will run, oh-oh Get, go Gimmie that Gimmie that, your automobile Turn off that smokestack And that goddamn radio Hum along wit
🗽 When we branded and promoted Williamsburg | Brooklyn back in 1999&ndash;2006 using &lsquo;11211 Magazine&rsquo;, we didn&rsquo;t use standard ad or brand psychology or techniques. Instead we engineered a global cultural shift by targeting SUBCONS
🗽 * Psychology relies on conscious self-reporting. It asks people what they want via surveys or focus groups. Consumers lie because they do not actually know why they buy. * Neuroscience tracks subconscious biological triggers. By using fMRI, EEG,
🗽 * The Stimulus: We didn&rsquo;t sell real estate; we sold an identity, a visual aesthetic, and a cultural narrative through planned disruption and curated media (11211 Magazine). * The Neuro-Response: This targeted the brain&rsquo;s dopaminergic
🗽 The Private Pour addresses Branding in a way where we take the best the internet has to provide about the matter with some serious doses of neuroscience sprinkled OTT for a real boost of definition and insight. The way regular people understand
🗽 These are the basic rules to make sure your AD is exceptional if you want to be basic and normal, just ignore them. You&rsquo;ll be sure to stay in the place that is most comfortable for you. #houseof8grape #privatepour #nyc #fidi
🗽 Early in the Private Pour&rsquo;s MARKETING section includes: 3. Branding, 4. Design, 5. Communications, 6. Advertising. These are the 4 core Departments of the Formula. #houseof8grape #privatepour #newyork #fidi

About Breuk Iversen